The widespread use of the internet has made travel
industry witness a rapid transformation throughout the last decades. Currently, we are going through an era of
mobile innovation. 85 percent of travelers around the world use Smartphone; 32
percent travelers out of this 85 percent tend to book air tickets or other
travel-related services directly from their phones. Mobile wallets and mobile
payments are comparatively new technologies which the travelers are rapidly
adopting. This trend is changing the consumer behavior and expectations. The
same scene is taking place in India like the rest of the world. Therefore a top
travel portal development company in India should
prioritize mobile technology.
Mobile is Gaining Immense Significance
to the Millennial
A vast group of travelers around the world consists
of youths. Mobile is no less than oxygen to the millennial. They spend most of their time on the
Smartphone. Therefore, it is easier for the travel agencies to reach the youth
customers via mobile technology.
of Consumers’ Eyes
Consumers love to be flooded with multiple options
so that they can compare them and pick the one that reaches their requirements.
Today’s consumers are not only smarter but also more conscious than they were
earlier. They know where to buy and how to find the right businesses for their
requirements. Since everyone carries a mobile with them all the time, this searching
and booking the services has become much easier. Is this not enough to make
mobile travel technology the apple of the consumers’ eyes?
for Social Networks
Social media has become an integral part of our
life. Mobile is more flexible for using social media than desktops. Social
media mirrors the social relationship and consumer behavior that help the
travel agencies to provide better services. Above all, through social media, it
is easier to reach thousands of potential customers who love to travel or need
to travel frequently for business purposes.
of 4G Technology
In 2012, technology pundits predicted that the world
would be flooded with the mainstream adoption of 4G technology
by the end of the year 2016 driving a number of travelers to mobiles. Standing
in the first half of 2018, you can see how the prediction has been turned into
a burning reality. It will no doubt continue having an impact on the use of
mobile technology in the coming days.
Mobile Technology Benefits Travel Industry
Modern travelers desire customized services,
discounts, and promotional offers on their mobile devices. With the help of
mobile technology, the travel agents can collect much more user data to tailor
their contents and offerings based on the consumer behavior.
It is really important for the travel agents to be
in touch with the potential customers. Mobile technology enables the travelers
to keep on rolling the conversation before, during and after the trip. It can
notably inspire the tourists to visit new places.
Vouchers, Tickets & Confirmations
Use of mobile technology in travel industry
encourages the sustainable tourism. Mobile technology has made it possible to
go paperless. Vouchers, tickets, and confirmation receipt are now available on
the mobile in a fully formal format.
When a travel agency gets in touch with the
travelers after their trip and asks them about the feedback, travelers become
happy. In this way, the travel agency can take notes from each trip they are
conducting to improve and tailor their services and packages accordingly.
& Secure Payment
With mobile technology, the travelers can search
travel agents and book the services they need instantly. Payment processing is
not only easy but also fully secure.
To reap all these benefits, you need to ask your travel portal affiliated
company to make your online travel portal mobile responsive and user-friendly.
If you are associated with a top travel portal
development company in India, they will make your travel portal suitable for
the mobile platform. If you are yet to implement it, search for a travel portal
affiliate company which can do justice to your portal.