The advent of technology is the leading reason in amplifying the travel industry. Approx 80% of travel related searches are done through online reservation system. The tremendous demand for an online platform is increasing day by day. Travel agencies are driving towards a sound travel technology solution to enhance their business growth. The modern travelers are very choosy and demanding and thus want a one stop for all solution. Travel agencies are an ideal platform that caters all the travel related facilities with a wide range of options to the travelers.
The modern travel agencies not only provide transport facilities, but also facilitate the customers with accommodation. Hotel API is another feather of the online travel agencies. It makes OTA’s more desirable among travelers, as apart from transport services, it also shells out accommodation facilities. For the smooth sailing of such activities, one needs to strengthen their website with more flexible and advanced features.
Traditional hotels which are still running offline, works with log file to keep the records of daily booking. Though, this method is still working, but the annual revenue has become lower in compare to a hotel which distributes its service through online channel. The current market is competitive, and the competition is not only about the services am industry provides, but also how conveniently the user can utilize the services through such distributive channels.
Hotels are now empowering themselves by utilizing Hotel XML API Integration. Apart from that, hotels are merging with OTAs to distribute their services, as it is helping in a tremendous way for the economical growth of the sectors. To ensure every room is sold at the best possible price through online channels, it requires a detailed analysis of the services and performance. The key objectives of hoteliers are:
· Combat the rising costs associated with distribution channels
· Guide sales and marketing efforts to drive occupancy
· Improves profitability
Hotel booking system can lead to accurate and smart work for hotels, so that different kinds of business requisites can be met. When booking through online hotel reservation system, it reflects the real-time status of hotels, such as availability of rooms, prices along with deals and discounts, facilities, images of hotels and rooms, map on the website or the application to locate the hotel easily. Such platform also helps hotelier to be connected with top-notch agencies to increase their sales revenue. When everything is going online, it is very important to provide a secure multi-layered payment gateway. The payment mode of customers, vary person to person and so connecting them with various payment options is very essential. It makes the clientele to get involved with your agency every time they need to buy the services.
Getting the right distribution channel and then monitoring the performance of the agents is crucial to get the best results. An effective distribution strategy which is integrated with highly advanced online platform, can offer a clearer perspective of hotels to the clients and thus beneficial in reviving the financial growth smoothly.